Digital Marketing Blog

Are we Seeing a Tech Bubble?

With only days before Facebook goes public as a company with a valuation of $100 billion US, I can't help think of another promising social media platform which helped change the way we communicated with each other, MySpace.

At the height of it's social influence MySpace was bought for $580 million US and then sold for $35 million US 6...

Social Media and its False Sense of Empowerment

Social media is a fad. Not as a concept, but as a tool to communicate with. The trends of today will be old news by the end of it. Consumers communicate using social media with the onus very much placed on quantity, not quality. This is of course...

Posted 2 days 15 hours ago by Steven Gradidge

Social Media

Tips for Making your Organisation Mobile Ready

A few weeks ago we were discussing Google's new 'mobile first' strategy. Well if it's good enough for the Internet's most popular search giant, then it's good enough for us.You can't argue with the fact that the use of mobile is now ubiquitous....

Posted 6 days 16 hours ago by Sarah L Sharp

Content
Google
Mobile strategy

Digital Marketing Conference and Exhibition 2012: West Africa

* When? May 10 - 11* Where? The Civic Centre, Lagos* Time? 9am - 5pmAfrica contributes 15 percent of worldwide Internet-user population, with Nigeria providing 45,000,000 of this population (...

Posted 1 week 1 day ago by Sarah L Sharp

Digital Marketing Conference
econsultancy
Exhibition
Jeremy Spiller
Nigeria
West Africa
white hat media

Brighton Drupal Barcamp a Great Success

The very first Brighton Drupal Association Barcamp event took place at The Skiff co-working space in the North Laines, Brighton on the last weekend of April. Pulled together in a matter of weeks and instigated by Steve Purkiss, founder of the local...

Posted 1 week 4 days ago by Kevin

Pinerly: Pinalytics for Pinterest

For any of you marketers out there considering the use of Pinterest within your marketing endeavours, you will have most likely come across that devilish term of ‘ROI’ when approaching any sort of sign off.After all, why should any board or client...

Posted 1 week 5 days ago by Steven Gradidge

Cookie Survival Guide

I know, I know. I have already written about cookies, the new legislation and how it might affect us. However, as the subject is such a large and controversial one, I felt a second blog article was called for. I am going to assume you now have some...

Posted 2 weeks 14 hours ago by Alex Eichner

The Google Penguin Update

Forget Panda, there's a new Google update that's changing up the search algorithm in the form of Google Penguin and it already has its very own Downfall meme.What is the Google Penguin and who does it affect?Released last week on the 24th of April,...

Posted 2 weeks 1 day ago by Kate Kennett

DrupalCamp 2012 Makes Waves in Brighton

When? April 28, 29 2012Where? The Skiff, 6 Gloucester Street, Brighton DrupalCamp is an event that brings together the people who use, develop, design, and support the Drupal platform. More than just another trade show or industry conference, it's a...

Posted 2 weeks 6 days ago by Sarah L Sharp

2012
BADCampUK
Brighton area
Drupal Association
DrupalCamp
GBK
The Skiff

City of Dreamers goes down a storm in the USA

You may remember that a while back White Hat Media sponsored the production of a film entitled City of Dreamers by Jump Start Productions. Set in Brighton, City of Dreamers is about a musician called Rose. Having left behind a world that she intends...

Posted 3 weeks 17 hours ago by Sarah L Sharp

City of Dreamers
white hat media

Top Reasons Why Google+ Should Trump Facebook

We all know that Google is struggling to get people to use its social network offering, Google+. In spite of millions of registrants, usage levels continue to be pathetic in comparison to those that people are spending on social media as a whole....

Posted 3 weeks 1 day ago by Steven Gradidge

facebook
Google
Social Media