01273 704 771
Blog - June/2009
Posted on 25/06/2009 by Anne
Toshiba has appointed search and social media specialist White Hat Mediai for a campaign to develop optimised content for its new blogging website; ToshibaLife.com.
The electronics manufacturer launched the site to build and engage with a new online audience that its main brochure-led website, uk.computers.toshiba-europe.com, doesn’t currently reach. ToshibaLife publishes blogs to help aid consumers pre and post-purchase; promoting the technology behind Toshiba products and advising on how to get the best out of them. The blogs also include the latest news and information on broader innovations and technologies.
Traffici to ToshibaLife is being generated solely online through search...
Posted in: White Hat Media News | 0 Comment(s) >>
Posted on 24/06/2009 by Anne
On Monday 15th June I was watching the evening news on TV showing a peaceful demonstration against the elections’ results in Iran. However peaceful, this demonstration flared up in panic and anger when police forces started to shoot in the crowd, killing a young man.
What does Twitter say?
I went straight to my computer to find out whether twitter echoed the events. Yes, as everyone knows now, it did. Searching for "Iranian elections", I found out a number of related topics thanks to the so useful hashtag, and saved #Iranianelection as a permanent search.
Reading Iranian Elections tweets I also found out that Twitter had been planning maintenance downtime. Unfortunate timing. Many tweets...
Posted on 18/06/2009 by Sarah
Recently I’ve been looking around at the different search engines on the internet hoping and believing that there was more to search than the big three of Googlei, Yahoo and Microsoft. Having looked at the very serious Wolfram Alpha a little while ago and more recently the oddly named Duck Duck Go, I have now been alerted to Hunch.
Maybe it’s just coincidental after the release of the new Microsoft search engine Bingi labelling itself as a “decision engine”, but that is exactly what Hunch describes itself to be as well. The only difference maybe is that Hunch will really help you make those decisions.
The idea of Hunch is that you type in a question that you would like help answering and...
Posted in: Search Engines | 0 Comment(s) >>
Posted on 15/06/2009 by Sarah
Duck Duck Go may have gone under the radar since its launch in September 2008 but it is in fact an internet search engine that has had some positive feedback from its users. I thought I would take a look at this new search engine, if only to give my eyes a break from the usual suspects’ home pages and logos.
Duck Duck Go bases itself around being a search engine that will provide you with the results you need whilst wiping out the clutter that can often get in the way of a regular search query. Using its own web crawler, the DuckDuckBot, and information taken partly from Wikipedia, it is hoping to make search more relevant.
On first thoughts it doesn’t do much for me in the way of looks...
Posted in: Search Engines | 0 Comment(s) >>
Posted on 09/06/2009 by Sarah
After having their value underestimated by investment firms in the US, Facebook has looked to Russia for its latest investment opportunity. They have arranged a $200 million investment from Russian holding company Digital Sky Technologies.
Where the US firms saw Facebook overvalued at $10 billion the Russian firm see Facebook as a prime candidate to make use of monetization models that are popular with Russian social networking sites. Facebook only ranks as the 59th most popular site in Russia with only 200,000 users.
Digital Sky is the sole investor in vKontakte which is Russia’s most popular social network site. Chief Executive of digital Sky Yuri Milner says that, “vKontake is monetized...
Posted in: Social Media | 0 Comment(s) >>
