Effective use of social media management should deliver a large and growing community of peers, industry influencers, potential clients and current customers, all hanging on your every tweet and post. But once the numbers get huge it can become harder and harder to find the time to invest in each query and question that pours in, leaving potential customers dissatisfied and with a negative image of your business.
White Hat Media's dedicated community and social media management experts have experience successfully managing communities that number in the hundreds of thousands. They write for a wide variety of audiences, adhere to correct and proper online etiquette and can work with both businesses' and consumers' interests in mind.
Our community managers' love for the changing landscape of social media management is what puts them in the best position possible to talk to and engage with your online audience, ensuring that your internal teams can focus on business growth rather than customer queries.
Our skilled community managers will:
- Develop an in-depth knowledge of your business, your wider industry and your audience to ensure social communications are accurate and effective.
- Create, curate and schedule social media posts with content that drives engagement from your audience and improves conversion rates.
- Deal with customer service queries quickly, efficiently and correctly, in responses that align with your brand's Tone of Voice.
- Assess the sentiment of your community towards your business activities, providing regular insight and community feedback 'direct from the coalface'.
- Identify opportunities to link with potential business partners through social media 'smart search' capabilities.
- Maintain spotless, regularly updated and professional social media presences that engender trust in your business and improve customer and client retention.
- Adopt a detailed and pre-agreed crisis management plan to counteract any occurrences of spreading negative sentiment.
Are you managing your growing online community effectively? Find out how White Hat media's community managers can deliver outstanding customer service and a memorable, shareable online experience to your audience. Get in touch with the team on +44 (0)3455 440223 or send us an email.